Carter Media - Performance & Growth
    For agencies & consultants

    White Label Google Ads Run By Senior Media Buyers

    Stop juggling clients with a junior PPC hire. We run Search, Performance Max, Shopping and AI Max campaigns under your agency's brand — Google Partner, $100M+ managed, NDA-first.

    Google PartnerSearch & PMaxShoppingAI MaxGA4 + GTMWhite Label Reports
    Google PartnerMeta Business Partner
    $300M+
    Revenue generated for clients
    $100M+
    Ad spend managed
    50+
    Brands & partners
    NDA
    Signed before scoping

    Why agencies partner with us

    We're the paid-media engine you bolt on to your agency — invisible to your clients, accountable to you.

    Fully white-label or co-branded

    Reports, dashboards and comms under your brand. Or co-branded if your client knows we're involved — your call.

    NDA before any client info changes hands

    We sign your NDA (or ours) before the second call. No client poaching — ever. It's written into the partner agreement.

    Slot into your existing workflow

    Slack, ClickUp, Asana, Monday, email — we fit your stack and your reporting cadence, not the other way around.

    Senior media buyers, not juniors

    Every campaign is built and optimised by people who've spent $100M+. No offshoring. No account-manager-with-checklist.

    Capacity without hiring

    Win bigger retainers without the headcount risk. Scale paid media on demand and scale back when you need to.

    Flat-fee, not percentage of spend

    Predictable margins on every client. You know your cost of delivery before you quote.

    How partnership works

    Simple, confidential, and built around your existing agency workflow.

    1

    Confidential Discovery Call

    We understand your agency, the gap you need filled, and how you want us to integrate — fully white-label or co-branded.

    2

    Scoping & Pricing

    Flat-fee partner pricing based on your client's ad spend. No percentage clauses. NDA signed before any client info is shared.

    3

    We Run The Ads

    Campaign build, optimisation, and weekly reporting under your brand. You stay the strategic lead with the client.

    4

    You Keep The Client

    We never approach your clients. You own the relationship, the contract, and the upsell — we deliver the media buying behind the scenes.

    What you can offload to us

    Google Ads

    • Search, PMax, Shopping, Display
    • AI Max & DSA migration
    • Conversion tracking & GTM
    • Weekly optimisation

    Meta Ads

    • Facebook & Instagram
    • Creative testing frameworks
    • Andromeda-ready structures
    • Catalog & Advantage+

    TikTok Ads

    • Creator-led creative
    • Spark Ads & Smart+
    • Pixel & CAPI setup
    • Scaling structures

    Partner FAQ

    Which Google Ads campaign types do you run?

    All of them: Search, Performance Max, Shopping, Display, YouTube/Video, Demand Gen, and the new AI Max for Search. We also handle DSA-to-AI Max migrations on legacy accounts.

    Do you handle conversion tracking and GA4?

    Yes. Every onboarding includes a tracking audit and rebuild if needed — GA4, GTM, enhanced conversions, server-side tagging, offline conversion imports for lead-gen clients. Tracking is the foundation, we don't skip it.

    Will you contact our clients directly?

    No. The partner agreement explicitly forbids us approaching, soliciting, or contracting with your clients during the engagement and for 24 months after. You own the client relationship.

    Can we white-label reports under our agency brand?

    Yes. We provide weekly and monthly reports in your branding, in Looker Studio or PDF, with your logo, colours and commentary slots. Or you can use our reporting verbatim — your call.

    How is partner pricing structured?

    Flat monthly fee based on the client's ad spend tier — same model as our direct retainers but with partner-friendly margins. No percentage of spend, no surprise invoices. See /pricing for the tier table.

    What if we already have an in-house specialist?

    Plenty of our agency partners use us for overflow, specialist channels (Meta, TikTok, PMax) or specific verticals where they want senior depth. We work alongside in-house teams regularly.

    Book A Free Strategy Call

    Tell us about your agency. NDA signed before we discuss any client details.

    100% confidential. We never approach your clients.